←︎ Back to work Overview
Creative direction, front-end development, and ongoing conversion optimization on one of the most-trafficked debt relief sites in the US. Shaped the visual language across hundreds of marketing pages and led the redesign of the lead-generation form.
What I did
- Creative direction across the marketing site
- Front-end development in WordPress
- Conversion optimization and redesigned intake form
- Cross-team collaboration with content, SEO, and product
